web+seminaronlinea presentation
=webinaire
A webinar is a seminar, but online.
A speaker presents to a remote audience.
What it looks like
Presenter
Live chat
CamilleQuestion: will there be a replay?
YanisSuper clear, thanks 🙏
SofiaDoes it work for B2B too?
Q&APollReplay
What is the goal?
Almost every webinar has one goal: to sell.
What changes is what you sell.
A courseAn online course, a program, a certification.
CoachingOne-on-one or group mentoring.
A serviceA done-for-you offer, consulting, an agency package.
SoftwareAn online tool, an app, a subscription.
A physical productA device, an accessory, a cosmetic.
The webinar itselfA paid masterclass, a live workshop, an online seminar.
Why it works
The webinar combines three forces that drive sales. They all push toward the same point.
01TrustValue firstYou help before you sell. People trust you.
02ConvictionThe power of livePeople see you live. You convince better than any text.
03DecisionA scarce offerAn expiring bonus, limited seats. People decide fast.
SaleThe three forces converge. That's what drives the buy.